Privacy in We Chat works by groups of friends - only the friends from the user's contact are able to view their Moments' contents and comments.
We Chat supports users who wish to register as an official account, which enables them to push feeds to subscribers, interact with subscribers and provide them with services.
There are three types of official accounts: a service account, a subscription account and an enterprise account.
For example, friends from high school are not able to see the comments and likes from friends from university.
When users post their moments, they can separate their friends into a few groups, and they can decide whether this Moment can be seen by particular groups of people.
The feature allows users to send money to contacts and groups as gifts.